CIBUS 2018 FOCUSSES ON EXPORTS
17/04/2018
From 7th to 10th May 2018, the food capital of the world will be in Parma. The ducal city, in fact, will be hosting the 19th edition of Cibus, one of the most important fairs of the Italian food industry organised by Fiere di Parma and Federalimentare (Italian Federation of the Food Industry).
3,100 exhibitors will be participating (100 more than the last edition) over more than 135,000 square metres of exhibition areas: 5,000 square metres more than the 2016 edition thanks to the construction of a new temporary pavilion. 80,000 professionals are expected to visit, 20% from abroad and, among them will be 2,500 top buyers. A thousand new products will be on show and a selection of the 100 most innovative will be found in the Cibus Innovation Corner, a new exhibition and meetings area.
With the many round table meetings, conventions, seminars and workshops on the programme, Cibus will be an occasion to touch on some of the most relevant themes affecting the sector: biotechnology and scientific research in the food industry; innovation and sustainability; the prevention of food waste; fake news; promotion of Italian products abroad; real sales points vs online shopping; packaging and much, much more.
From 5th to 13th May, Parma’s Piazza Garibaldi will play host to an extra event – Cibus Off –, part of the activities organised to help promote “Parma City of Gastronomy”.
Antonio Ferraioli, deputy chairman of Federalimentare, explains: “This year we are celebrating Italian food and the sector’s data perfectly supports this important investiture. 2017 saw us finally coming out of the economic crisis and, in fact, 2018 seems to confirm how the food industry has established itself as a driving force of the Italian economy, growing more and better than other sectors and this is why we must focus on the valorisation and promotion of our Made in Italy products not only in Italian policies but also in Brussels where we fight for our individual competitiveness”.
For the tenth time in a row Alifood, a leader among high quality Italian food products, has confirmed its participation in Cibus (Pavilion 4.1, stand C26). For the Genoa-based company, this fair is an important occasion to reinforce their relationship with the biggest players in the sector and to establish new strategic alliances.